Need more clients? That’s always a silly question, isn’t it? Who wouldn’t want more clients? Well, there are four things that are key in making sure that you get more clients: follow up, follow up, FSBOs, expireds and open houses.
If you have a good marketing program in place, leads should be coming in. So what are you doing with them? Hoping they call you? Not smart. Call them. Visit them. Call new prospects. If you are in their neighborhood, drop by. Don’t just call once. Vary your calling times so you actually catch people at home. Be pleasantly persistent, but not a pest. Be helpful, not pushy. Make yourself an invaluable asset to someone who wants to sell. Share enough knowledge that you are, in their eyes, the expert to “go to” when they need to sell and you will get more clients.
For Sale by Owners
Drive around in your target areas and look for signs for people selling by owner. Stop and talk with them. If they aren’t home, take down the number on their sign and call them. Ask them if you can come by to look at their home. Offer helpful advice. Let them know you might have a buyer interested in their home. Worst case you find a home that may be interesting for a buyer you are helping. Best case you get a new listing!
Don’t forget people whose current listings are expiring. Make sure you don’t step on toes and get in legal trouble, but once in the clear, those who aren’t in listing contracts anymore will be frustrated with their old realtor, and still in need of selling help. Be helpful.
Open houses are also a good way to keep the flow of new clients coming. They can be a great showcase to let prospective new clients see the level of service you will give them. Did you stage the home well? Are you responsive to people at the open house? How about the leads you get from it? Following up with people that were interested at the open house (meaning the prospect) will show them that you take your job seriously.
We have used these techniques to make the The Dietz Team one of top teams in Pinellas County. Call today to find out the exact things that John does to make his team so successful at prospecting and followup! (727) 451-3530